WHO IS SHE?
Lists keep me sane so here’s one about me. (We can call it “Aslist” hahaha – I laugh at my own awful puns.)
My name’s pronounced As-la. Calling me “Ash”, totally fine. “Ass”, please don’t.
I’m a Lead Creative who’s worked in many creative stages from Strategy to Post-Production for 10+ years.
I’m currently freelancing as a Creative Lead for Philips. I’ve also had the privilege to partner up with Google, GitHub, PepsiCo, Douwe Egberts, Diageo, Ikea, Vogue and NYFW.
I was the Lead Creative at Ambassadors Amsterdam for 3.5 years and worked with brands like Unilever, Spotify, Uber, Jaguar, Veloretti and Booking.com.
I’ve worked, lived, laughed and laughed some more in New York, Miami, Hong Kong, Los Angeles, London, Istanbul and now Amsterdam.
I grew up half in the States and half in Turkey so I’m fluent in English and Turkish. I can talk to toddlers in Dutch, order a drink in Spanish and count to 20 in German.
I have a 17-year-old cat, Mocha, who’s lived in 17+ places with me. (He passed away 12.12.22 but I can’t bring myself to erase this sentence.) I now have 2 other cats, Lupita and Sebastian. I strongly believe Mocha sent them my way and no one can convince me otherwise.
I like cheese, wine and dad jokes the most. I can’t help myself and say “Ahh this takes me back” when I put my car in reverse.
I sing and dance way too much for a person who can’t sing nor dance.
I only judge people who judge people – and occasionally some creative work.
Here’s me talking live: ADCN Jury Talks
Here’s me talking but not live: ADCN Interview
2021 | Freelance Senior/Lead Creative - Amsterdam, New York, London, Los Angeles 2018 | Lead Creative - Ambassadors - Amsterdam
2017 | Freelance Senior Creative - Amsterdam, New York, Istanbul 2015 | Creative Manager - Barterhouse Wine and Spirits - New York City 2015 | Creative - P I & C - New York City 2014 | Junior Creative - Ogilvy Hong Kong
2013 | Junior Creative - SapientNitro Miami Beach
Education: American Sommelier | VITI Degree Miami Ad School | Copywriting University of California, Los Angeles | Business Studies with Concentration in Advertising Bilkent University | Communication and Design